FILLING THE GAP BETWEEN TRADITIONAL BROKERS & CORPORATE ADVISORS
Johnsons Corporate does not offer a wide variety of business services. We buy and sell businesses with values between $3 Million to $50 Million – that’s all we do. And our divestment approach doesn’t rely on advertising or on guessing who the likely buyer might be. We only sell businesses to strategic trade & financial buyers, so that you and your Business receive the best possible outcome.
Unlike business brokers, our approach is not passive nor based on display advertising in websites and newspapers. Relying on classified listings and “in-house” databases of ready-made buyers (typically individuals, not companies) will not cut it, if you are looking to maximise your outcome in the mid-market.
Unlike corporate advisory firms, we’re completely focused on serving midsized private businesses. We don’t offer a host of associated M&A advisory services aimed at larger firms – such as capital raising, strategic planning, formal valuations, restructuring – and we also don’t charge exorbitant fees.
Our Methodologies for Selling and Buying Mid-Size Businesses are purpose-designed and continually refined, meaning we consistently secure substantially more valuable rewards for our clients. So you can take comfort in knowing you’re in good hands.
10 Reasons Why Clients Engage Johnsons Corporate
Because selling mid-size private businesses demands unique capabilities and a hands-on approach, we only work on a small number of deals at any one time. Clients engage us because of our proven track record and our commitment to delivering the best possible result.
PROVEN METHODOLOGY,
TAILORED TO YOUR BUSINESS
Refined over 50+ years and tailored for each engagement, our approach gets results. It’s worked for more than 600 businesses across a wide range of industries, helping each client achieve their personal objectives.
PROACTIVE, DIRECTOR-LED
DEAL TEAMS
Businesses don’t sell themselves. And we don’t wait for the phone to ring. We know that being proactive is key to getting you the best possible result. That’s why every deal is run personally by one of our directors, who stands accountable to you.
END-TO-END TRANSACTION
MANAGEMENT
Throughout the whole process – from initial research right through to settlement and beyond – we’ll manage all the various stakeholders, including their professional advisors, to manage the deal and bring it to a close.
BENEFITS OF MULTIPLE
SYNERGISTIC BUYERS
We go beyond the most obvious buyers to bring multiple, qualified parties to the table. Not only will you know the real market value of your Business, but the resultant competitive tension allows us to negotiate for you from a position of strength.
MAINTAINING YOUR
CONFIDENTIALITY
Our process is designed around the carefully managed release of information. We work closely with you to manage commercial & competitive risk, and you stay in control of exactly who gets access to what and when.
INVESTING TO UNDERSTAND
YOUR BUSINESS
For every new client, a dedicated and director-led deal team undertake a comprehensive business & financial review to fully understand the enterprise we’re working with and the environment it operates in.
PROFESSIONAL RESEARCH
& MARKETING MATERIALS
We use professional researchers to identify potential buyers and prepare a custom database of C-level contacts. Your campaign is further supported by professionally developed marketing materials and leverages both traditional & digital channels.
ACCESS TO
INTERNATIONAL BUYERS
We have the expertise required to not only identify and reach international buyers but to complete cross border transactions in a timely and effective manner. Our
track record of international deals spans both sellside and buyside mandates.
DEFINED TIMEFRAMES
AND COSTS
Working with Johnsons won’t take forever or break the bank. Our engagements typically run for 6 to 9 months. And you’ll have real market feedback from multiple prospective buyers within only 6 to 12 weeks of going to market.
COMPREHENSIVE,
REGULAR REPORTING
Complete transparency is at the heart of our approach. During the sales process, you’ll be in continuous contact with your director-lead and will also receive detailed reports, containing invaluable information to assist you in making critical decisions.
WHAT OUR CLIENTS HAVE TO SAY
“Right from the outset, Johnsons provided us with the right advice and action plan to navigate the sale process. They were instrumental in locating several potential suitors, as well as being the architect behind the structuring of the transaction to achieve a balanced commercial outcome for both myself and the purchaser. In particular, I was impressed with the skill applied in building rapport with the purchaser and maintaining open and clear communications with all stakeholders throughout the sale process.”
Ken Hambrecht, Director – Critical Care Education Services
“The approach Johnsons took made commercial sense to us and they seemed to specialise in mid-sized private businesses like ours. They weren’t like some of the other brokers we spoke with… We had a second meeting and Johnsons walked us through how their back-end CRM system worked as well as their approach to researching potential buyers, both locally and internationally. After this second meeting we felt more comfortable, spoke with some of their previous clients, and then made the decision to run with them.”
Director, Online Spares Business
“After meeting with Johnsons Corporate to discuss our objectives, we felt confident that their strategic and proactive approach was the right fit for us. They presented well, had a strong record of accomplishment, and spent a great deal of time working through the dynamics of the sale process before we ultimately engaged their services.”
Brad McMillan, Director, BusinessWorks
