Vision Environment sold to Trinity Consultants, Inc

THE DIVESTMENT CAMPAIGN

Our Client – The Vendor

Based in Gladstone QLD, Vision Environment (“VE”) is a boutique environmental consultancy with a wide range of capabilities relevant to saltwater, estuarine and freshwater ecosystems. Its core business is the provision of water quality monitoring services to clients involved in commercial dredging &/or other industrial activities that impact on marine environments. The Business differentiates itself by bringing together a highly qualified and multi-disciplinary team of experts with a suite of its own proprietary research & technology solutions to offer real-time, fully-validated water quality monitoring. The strength of VE’s niche offering – backed by a 10-year track record – has seen this mid-sized, regional operator regularly win interstate engagements as well as overseas in New Zealand.

Vision was established in 2008 by two doctorate holders with deep environmental science experience, focused on applying the rigours of scientific investigation and academic research to the design & delivery of its service offering as well as to the development of its own technology solutions. After more than 10 years building the Business and 18+ years in the industry, the Directors wanted to setup a succession strategy and ensure continued future growth for the Business. They engaged Johnsons Corporate to undertake a sales campaign, seeking a strategic acquirer that could take the Business to the next level.

The International Sales Strategy
Anonymous Deal Teaser
for Marketing Campaign

For prospective buyers, VE represented an established profitable business with a strong pipeline of future works, in addition to a highly experienced team, loyal customer-base and strong industry relationships. Furthermore, it presented multiple opportunities to leverage the strength of its unique offering and proprietary technologies into new markets &/or geographies.

Johnsons Corporate’s custom research & marketing focused on Environmental Consultancies in Australia and overseas as the primary target market. Secondary research segments spanned Engineering Consultancy, Project Management, Assets & Infrastructure Management, Dredging Services, and Testing & Inspection Services. Johnsons ran a proactive international marketing campaign that uncovered 21+ qualified, interested parties. Further vetting and negotiations resulted in the selection of a preferred buyer, with Offer and Acceptance secured within 16 weeks of going to market.

(Read more about how using a Specialised Mid-Market Business Broker Approach to selling your business could get you a better outcome – just like our client).

The Strategic Trade Buyer

Texas-based Trinity Consultants Inc is a PE-backed EHS (environmental health and safety) consulting company with offices across the United States, Canada, the UK, Asia and Australia. The acquisition of Vision Environment has increased the diversification of its service offering and has further added to its growing geographical footprint in Oceania.

Beemart Fruit & Veg sold to JE Tipper

THE DIVESTMENT CAMPAIGN

Our Client – The Vendor

The Beemart Group (consisting of Wally’s Produce and Beemart) was established in 1960 and operates as a wholesale distributor of fresh fruit and vegetables. Headquartered in Bundaberg QLD, the Business is strategically located in Australia’s ‘fruit bowl’ region, giving it direct access to a wide range of growers across the Wide Bay & Central QLD area. Beemart offers an end-to-end fresh produce service that spans wholesaling, marketing, transport, retail and banana ripening. Its core customer-base of 800+ commercial enterprises represents a diverse number of sectors including independent grocery, restaurant / hospitality, health, education, and wholesale supply. To ensure timely supply, the Business operates via several distribution points including Bundaberg, Maryborough and Gladstone as well as the Brisbane Markets.

In 2019, after almost 60 years of operation, Beemart’s founder decided to seek a strategic buyer for the Business in order to facilitate his transition into retirement. Johnsons Corporate was appointed to assist with a national divestment campaign, comprising the sale of both divisions and associated real estate assets.

The Business Sales Strategy
Beemart Deal Teaser
for the Marketing Campaign

For prospective buyers, this acquisition presented an opportunity to enter the Wide Bay & Central QLD market through a well-structured and long-standing local business, with a history of consistent financial performance and proven ability to generate recurring revenues. Beemart’s experienced management team, established distribution platform and strong supplier relationships would additionally provide an unrivalled ability to service regional customers and thus the potential to dominate the Wide Bay & Central QLD fresh produce market.

Johnsons Corporate’s custom research & marketing focused on Wholesale Food Distributors in Australia, who had exposure to fresh produce markets. Johnsons ran a proactive direct-marketing campaign that uncovered 12+ qualified, interested parties. Further vetting and negotiations resulted in the selection of a preferred buyer, with Offer and Acceptance secured within 12 weeks of going to market.

Despite the unprecedented challenges brought by COVID-19, Johnsons ensured that the strong vendor-buyer relationship which had been established early on was maintained throughout the prolonged due diligence and legals phases, so that ultimately the transaction was completed to the satisfaction of all involved.

(Read more about how using a Specialised Mid-Market Business Broker Approach to selling your business could get you a better outcome – just like our client).

The Related Trade Buyer

Headquartered in Acacia Ridge QLD, JE Tipper is one of Australia’s premier fresh fruit marketing, wholesaling, and logistics businesses. This acquisition brings the company a strategic footprint in the Wide Bay & Central QLD market along with a complete end-to-end fresh produce offering.

Empowered Learning sold to Modern Star

THE DIVESTMENT CAMPAIGN

Our Client – The Vendor

Empowered Learning (“EMPL”) is a long standing and market leading provider of interactive AV technologies to the education sector. It specialises in delivering a comprehensive ‘one stop shop’ solution to schools seeking to integrate innovative and collaborative technology into the classroom. Over more than 14 years of operation, the Business had successfully navigated the changing learning environment to embed itself as a key supplier of AV solutions to both the public and private educational sectors. Renowned for delivering fully commissioned projects on-time with high levels of customer service and attention to detail, the Business benefited from both repeat business and referrals.

In 2019, having previously taken the business to market via another broker where a satisfactory outcome wasn’t obtained, the shareholders met with Johnsons Corporate to discuss their objectives and EMPL’s likely market value range. After analysing the financials and various discussions, Johnsons Corporate was appointed to identify suitable national and international strategic acquirers and to sell the Business.

The International Sales Strategy
Anonymous Deal Teaser
for Marketing Campaign

For a strategic acquirer this represented an attractive opportunity, featuring strong year-on-year revenue growth, high levels of repeat business and a solid pipeline from a sizable and financially secure customer-base. With strong sales growth budgeted for FY20, the Business was well positioned to capitalise on various growth opportunities as audiovisual technologies across the education sector continued to develop.

Johnsons Corporate’s custom research & marketing focused on Audiovisual Technology resellers in Australia and overseas as the primary target sector. Secondary segments took into account related markets in Australia – including Unified Communications Providers, Technology Resellers, Electronic Security Providers, and Other Educational Suppliers. Johnsons ran a proactive direct marketing campaign that uncovered 24+ qualified, interested parties. Further vetting and negotiations resulted in the selection of a preferred buyer, with Offer and Acceptance secured within 8 weeks of going to market.

(Read more about how using a Specialised Mid-Market Business Broker Approach to selling your business could get you a better outcome – just like our client).

The Strategic Trade Buyer

The acquirer – Modern Star Group – is private equity backed and Australia’s number one partner and supplier of educational resources to early childhood centres and primary schools, with a growing presence across Asia, including China, Hong Kong and Singapore. For Modern Star this represented a synergistic acquisition that complemented their growth plans and core business.

Workforce Clothing sold to ATOM

THE DIVESTMENT CAMPAIGN

Our Client – The Vendor

Workforce Clothing was a long-standing and trusted supplier of high-quality industrial workwear to a variety of market sectors in WA. The Business distributed a wide range of products including its own brands, Workforce & F-Tech, as well as other reputable makes – with lines spanning shirts, jackets, overalls, pants, boots, protective equipment, and corporate & leisure attire. With its consistent focus on customer service and a competitive offering, the Business built a loyal base of repeat clients, predominantly larger national operators in the mining & resources, engineering services, civil contracting, transport, and manufacturing sectors. It was able to leverage those relationships into interstate sales and the establishment of its own infrastructure in SA and NSW.

Originally founded in 1972, Workforce was acquired by the CIL Group in 2011, a privately-owned diversified industrial products company. In 2018 CIL’s directors made a strategic decision to divest non-core assets and re-focus their energy and resources on core product lines. They engaged Johnsons to undertake a divestment campaign on their behalf, seeking a strategic acquirer with the resources to continue Workforce’s growth and development.

The Business Sales Strategy
Deal Teaser for Workforce Campaign
Workforce Deal Teaser
for Marketing Campaign

For potential acquirers, Workforce presented a compelling proposition, as an established and leading WA supplier with a blue-chip customer base, a stable of reputable brands including proprietary product lines, strong sector diversification, and a highly capable sales & service team. Looking forward there would be multiple future growth opportunities, including the potential for further geographic expansion and the ongoing development of the own-brand product range.

Johnsons Corporate’s custom research & marketing focused on identifying Australian suppliers of industrial workwear as a primary target segment. Additionally, suppliers of personal protection equipment and corporate workwear were targeted as secondary, or related, segments . Johnsons ran a proactive direct marketing campaign that uncovered 15 qualified, interested parties. Further vetting and negotiations resulted in the selection of a preferred buyer, with Offer and Acceptance secured within 8 weeks of going to market.

(Read more about how using a Specialised Mid-Market Business Broker Approach to selling your business could get you a better outcome – just like our client).

The Related Trade Buyer

ATOM is one of Australia’s leading and fastest growing Industrial Hardware & Safety Equipment suppliers, servicing the Mining & Civil, Oil & Gas, Government, Electrical, Maintenance Repair & Operations, Commercial, Construction, Agriculture, Infrastructure & Engineering industries. This acquisition served to extend its product range as well as its geographic scale.

NRV's service workshop for recreational vehicles

Northern RV acquired by Fleetwood Corporation

THE DIVESTMENT CAMPAIGN

Our Client – The Vendor

Northern RV is an established supplier of products and services to Australia’s recreational vehicle (“RV”) sector. Operating for +10 years and employing +70 staff, the firm has developed three interrelated service offerings. Its core business is the provision of highly specialised Plumbing & Electrical Contract Labour Solutions to RV manufacturers. A separate Service Workshop provides warranty support as well as aftermarket maintenance, repairs, upgrades & import compliance to both trade and end-user customers. Finally the Business has become a leading national RV Parts & Equipment Distributor, acting as a wholesale supplier to manufacturers & registered trades and as a retailer through its workshop and online sales channels.

In 2017, having built the Business from a sole tradership to a market leading service provider, NRV’s owner engaged Johnsons to assist in finding a strategic suitor with the capabilities to continue scaling the business in a high-growth industry environment. For Johnsons, formulating a sale strategy presented a interesting challenge, given NRV’s diversified offering and its servicing of multiple disparate market segments. Successfully selling the Business – without breaking it up into its constituent divisions – would hinge on identifying a strategic acquirer with the scale and synergies to leverage NRV’s unique business model.

The Business Sales Strategy
One-Page Deal Teaser
Anonymous Deal Teaser
for Marketing Campaign

With its track record for high growth and strong margins, Johnsons was confident that NRV Group would represent an attractive opportunity to potential acquirers. Furthermore, a number of factors underpinned strong future growth projections, not the least of which were NRV’s strong positioning in the fast-growing RV sector as well as its a long-standing customer-base and strong supplier relationships.

Johnsons Corporate’s custom research & marketing focused on Australian RV Services Providers as a primary target segment. Secondary or related segments included Electrical & Plumbing Contractors, Labour Hire Firms, Parts & Equipment Distributors, and RV & Mobile Home Manufacturers as well as a shortlist of prospective private equity & financial buyers. Johnsons ran a proactive direct marketing campaign that uncovered 12 qualified, interested parties. Further vetting and negotiations resulted in the selection of a preferred buyer and backup buyer, with Offer and Acceptance secured within 12 weeks of going to market.

(Read more about how using a Specialised Mid-Market Business Broker Approach to selling your business could get you a better outcome – just like our client).

The ASX-Listed Trade Buyer

Fleetwood Corporation Limited (ASX:FWD) is a provider of innovative accommodation solutions as well as recreational vehicles, parts and accessories. With 8 manufacturing sites across Australia and over 250,000m2 of manufacturing capacity, Fleetwood’s acquisition of NRV enabled the company to broaden its exposure to OEM’s within the Caravan and RV sector.